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Maximise your partner sales

For over 20 years the world’s technology companies have come to bChannels to grow their channel partner revenues. Our unique channel data, partner recruitment and digital partner marketing services keep you in touch with your ecosystem of distributors, resellers, ISVs, consultants, MSPs and others.

FIND BETTER  CHANNEL PARTNERS

FIND BETTER
CHANNEL PARTNERS

Technology brands are only as strong as the partners they work with. Do you know which partners can increase your speed to revenue?

With Intelligent IndexTM, and our Growth CapabilityTM and Partner Engage services find and recruit partners based on their capability and intent to move forward now or in the future.

Growth Capability

Partner Engage

GET CHANNEL PARTNERS  DIGITALLY CAPABLE

GET CHANNEL PARTNERS
DIGITALLY CAPABLE

Marketing-savvy partners get the most positive business results. How digital-capable are your partners?

Gain visibility into your partners’ digital marketing capabilities with Marketing CapabilityTM and Digital Partners and get more leads and better ROI from your MDF funding.

Marketing Capability

Digital Partners

 

COMPARE YOUR CHANNEL OFFER

COMPARE YOUR
CHANNEL OFFER

Competition has never been fiercer for technology companies and their channel partners. How well do you deliver on your channel partners’ expectations?

Our Market Intelligence products give you access to the partners, experts and data that others can’t, enabling you to see farther and go further.

Competitive Intelligence
MAKE YOUR PRM WORK FOR<br>YOUR CHANNEL PARTNERS

ACCELERATE THE EXECUTION OF
YOUR MARKETING CAMPAIGNS

Accelerating campaign execution needs an effective MDF process. Is your MDF working hard enough?

Our MDF Managed Services is focused on how you fund and drive the campaign, not the partner. Focus the campaigns on the right partners increases engagement, generates loyalty and drive sales.

MDF Services

Delivering measurable outcomes and revenue growth for 18 of the top 20 Global Technology vendors.

Cisco
Dell
Google
Hp
Hewlett Packard Enterprise
IBM
Lenovo
NetApp
PFU
Sap
seagate
Veritas
Xerox
NetApp
PFU

We view data through the partner lens

Intelligent IndexTM is the world’s largest partner capability database. It collects the stories that partners are presenting on their products, solutions, skills and capabilities to generate new customers. It generates outcomes to tell you what should be done for every partner in your ecosystem.

No data list can provide this actionable insight to increase speed to revenue.

Latest Insights
How to grow channel partner sales using capability scoringg
How to grow channel partner sales using capability scoring
I recently asked a senior technology executive how long she had been with her current company. “Fourteen quarters,” she replied. I took from that answer that her company was focused mostly on short...
Why you need to step outside the frame to grow channel partner salesg
Why you need to step outside the frame to grow channel partner sales
  It’s been said that the only people who see the whole picture are the ones who step outside the frame (1). We each see a given situation through a ‘lens’, and we become unaware that the lens is in...
Stop wasting what you know of your partners when growing your channelg
Stop wasting what you know of your partners when growing your channel
  Are you missing a trick when looking to grow your business in the channel? We all collect a lot of data every single day, sometimes without even realising it; but are you truly using the data that...