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At HPE, Data Helps Find Sharpest Needles In Partner Haystack

At HPE, Data Helps Find Sharpest Needles In Partner Haystack

Laura Seymour, Senior Director, Global Partner Marketing & Operations at Hewlett Packard Enterprise (HPE), and the company’s regional channel teams are using more data and the insights it creates to more effectively enlist the right partners for specific initiatives.

"The more we can be informed by insights from data, the smarter we can be about the decisions we make and who we target and how we invest."

Laura Seymour, HPE

Read in the latest Channel Marketer Report how we are supporting Laura Seymour and her teams to boost the performance of its channel programs by using the right data when engaging partners on HPE marketing programs. 

Read the full article here: https://bit.ly/2U9slKB

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